Menstrual Hygiene Day: Raising Awareness and Reducing Stigma – Butterfly Pakistan

Menstrual Hygiene Day: Raising Awareness and Reducing Stigma

Menstrual Hygiene Day for women in Pakistan

Menstrual Hygiene Day is observed annually on May 28th and is a global initiative aimed at raising awareness about menstrual hygiene management and breaking the stigma surrounding menstruation. Despite being a natural and integral aspect of a woman's life, menstruation is often met with silence and misinformation, leading to detrimental effects on women's knowledge, and overall well-being. In this blog, we will delve into the importance of Menstrual Hygiene Day, explore the challenges surrounding menstrual hygiene, and discuss ways to promote positive change and how Butterfly is making period days easier for women.

Why the 28th of May?

Menstrual Hygiene Day is an annual event with the theme "Making menstruation a normal fact of life by 2030." It is observed on the 28th day of the fifth month to raise awareness about women period hygiene and its importance. This date is significant because the average menstrual cycle is 28 days long, and an average of five days each month. The goal is to promote open discussions about menstruation and ensure that everyone has access to necessary hygiene products and proper sanitation by 2030.

Understanding Hygiene on Menstrual Hygiene Day

Menstrual hygiene involves more than just using sanitary products like menstrual period pads, it includes access to clean water, sanitation facilities, and education about menstruation. Unfortunately, many women and girls worldwide lack these necessities, leading to serious health risks and social consequences. Poor menstrual hygiene can lead to  uncomfortable period days, odor and even infection. That is why, prioritizing menstrual hygiene can empower women and girls to manage their periods safely and with elegance.

Breaking the Stigma

The stigma surrounding menstruation is one of the major obstacles to proper menstrual hygiene. This stigma not only affects how menstruation is perceived but also hinders access to essential resources and support. Menstrual Hygiene Day plays a crucial role in challenging these harmful attitudes and promoting open conversations about menstruation. By breaking the silence and fostering an open discussion among women, we can create positive change and empower women and girls to embrace their bodies and menstrual cycles confidently.

Raising Awareness:

Menstrual Hygiene Day is a global platform aimed at raising awareness about menstrual health and hygiene. Organizations and individuals worldwide come together to advocate for menstrual health through campaigns, educational initiatives, and community outreach programs. These efforts aim to dispel myths, provide accurate information, and promote access to menstrual products and hygiene facilities. By amplifying the voices of women and girls and advocating for their rights, we can create a more inclusive and supportive society for all.

Role of Butterfly for Menstrual Hygiene

Butterfly prioritizes women's health and comfort by offering a wide range of breathable and comfortable pads suitable for women of all ages and needs. Our commitment to promoting a healthy lifestyle extends beyond just providing pads for women; it encompasses understanding and addressing the diverse requirements of women throughout their life stages. With a focus on breathability, Butterfly pads ensure that women can maintain optimal hygiene and comfort during menstruation, allowing them to lead active and fulfilling lives. 

Breathable Pads for Newbies

pads for teen girls in pakistan

Butterfly recognizes the importance of introducing girls to menstrual hygiene practices early on. Our Besties line offers specially designed pads tailored to the needs of young girls experiencing their first periods. These pads are gentle, comfortable, and easy to use, providing young girls with the confidence and support they need as they navigate this significant milestone.

These sanitary pads are super absorbent with cottony softness and have extra protection leak guards to keep you feeling confident during your period.

Sanitary Napkin options for Women

Whether dealing with heavy or light menstrual flow, Butterfly's breathable pads offer a reliable solution for women of all flow levels. With technology that promotes airflow and moisture-wicking properties, these pads keep women feeling fresh and comfortable throughout the day, without compromising on absorbency. From ultra-thin variants for light flow days to maxi-thick options for heavy flow, Butterfly pads cater to the unique needs of every woman.

  • Butterfly Breathables Ultra-Thin Cottony Sheet Sanitary Pads

One of the many options is our ultra-thin cotton sheet pad. You can breeze through your period on the cottony-soft comfort of Butterfly Breathable Ultra-Thin Cottony. Perfect for easy period management with leak-free protection and thoughtfully designed for sensitive skin. 

  • Butterfly Breathables Dreamy Nights Fabric Soft
pads for women in night
If you experience heavy flow, or want an added night time protection, Butterfly Breathable Dreamy Nights Fabric Soft pads are made for you. Featuring soft cottony wings, superior absorbency, and leak barriers during heavy flow you can feel fresh and worry free. 

Maternity Pad for New Moms

menstrual period pads
For new moms, Butterfly offers maternity pads designed to provide maximum comfort and protection during the postpartum period. These pads are extra absorbent and provide superior coverage, making them ideal for managing post-delivery bleeding. With a focus on breathability and softness, Butterfly maternity pads ensure that new moms can focus on bonding with their baby without worrying about discomfort or leaks, promoting a smoother transition into motherhood.

Promoting Access on Menstrual Hygiene Day

Access to ladies pads in Pakistan and hygiene facilities is essential for ensuring the well-being of women and girls. However, many face barriers such as affordability and availability. Menstrual Hygiene Day provides an opportunity to address these challenges and advocate for policies and programs that promote access to all. Butterfly has taken initiative to reach every home in Pakistan. Therefore, our products are available offline and online as well.


Menstrual Hygiene Day is more than just a day; it's a movement dedicated to promoting menstrual health, breaking stigma, and empowering women and girls worldwide. It is also important to make informed choices as by choosing products like Butterfly breathable pads that are tailored to our specific needs, we can ensure optimal comfort and protection throughout our menstrual cycle. 

However, beyond selecting the right products, it is also essential to educate ourselves and make informed choices for a better menstrual lifestyle. Let's continue to strive for a future where menstruation is celebrated as a natural and normal part of life, and where every woman has the knowledge and resources to lead a healthy and fulfilling menstrual lifestyle.